London & San Francisco, September 17, 2024 – Aforza, the leader in Vertical AI, Cloud & Mobile solutions for the Consumer Goods industry, announces the launch of its revolutionary Studio for Salesforce solution at Dreamforce 2024. This innovative new solution leverages Aforza Studio’s Visual Intelligence & Automation to transform everyday business photos into actionable insights across Salesforce’s Sales, Service and Marketing Clouds.
Aforza Studio is the industry’s first Photo Automation Platform that turns Visual Intelligence into Business Impact. Supported by a marketplace of partners across Vertical AI, Image Recognition (IR), CRM, Geo-location and Collaboration solutions, Aforza Studio allows businesses to maximise the impact of every photo.
Aforza’s Studio for Salesforce is a powerful solution that connects Aforza Studio with Salesforce Sales, Service, and Marketing Clouds using Photo Automation. It helps you turn photos into insights, and insights into real-time actions that can be taken across Salesforce Clouds.
“In the digital age, millions of business-critical photos are captured but rarely acted upon,” said Dominic Dinardo, CEO & Co-Founder at Aforza. “With Studio for Salesforce, we are helping businesses take control of their visual data by turning those photos into actionable insights that drive immediate results. Whether it’s improving service response times, identifying new sales opportunities or streamlining marketing campaigns, Studio for Salesforce empowers teams to act faster and smarter.”
- Faulty Fridge to Service Cloud Case: A simple photo of a broken fridge taken during a store visit triggers a series of automated actions. Aforza Studio analyses the image, identifies the fault, and extracts the fridge’s serial number to create a new case in Salesforce. A service visit is automatically scheduled, and the team is updated via Slack. This rapid response ensures the fridge is repaired quickly, preventing potential revenue loss to a competitor.
- New Store Photo to Sales Cloud Opportunity: A sales rep captures a photo of a competitor’s poster outside a retail store. Aforza Studio uses Visual Intelligence to identify the competitor, creating a new sales opportunity in Salesforce. A visit is scheduled, and the sales team is notified via Slack, turning a competitive account into a new revenue stream.
- Event Brochure to Marketing Cloud Campaign: At an event, a photo of a speaker’s page in a brochure is taken. Studio for Salesforce extracts speaker names and instantly creates a new marketing campaign in Salesforce, complete with associated leads. This transforms what used to be a time-consuming manual process into an automated workflow, ensuring faster lead engagement during the event.
Unused photos across businesses represent lost opportunities. With Studio for Salesforce, companies can harness the power of Visual Intelligence to automate workflows, accelerate decision-making, and unlock new business opportunities in their Sales, Service, and Marketing operations.
For more information on Studio for Salesforce and to see full demos of these use-cases, head to: aforza.com/studio-for-salesforce
About Aforza
Aforza helps Consumer Product companies grow confidently & protect margins in uncertain times through a suite of cloud & mobile apps built for the industry. Aforza connects trade planning and field sales teams together to solve the problems of margin erosion, missed revenue opportunities and ineffective trade spend.
The Aforza product works out of the box and can be implemented in weeks. The mobile applications work offline and deliver powerful on-device intelligence across Apple iOS and Android devices. Aforza is built on the Salesforce and Google Cloud Platforms which means we can scale fast and deliver continuous innovation with 3 releases a year.
Customer success is Aforza’s top priority, and we are proud to be trusted by CPG companies in more than 40 countries; including leading breweries, food & beverage manufacturers, consumer healthcare companies and major distributors.
To learn more, please visit www.aforza.com
For any press inquiries or interview requests, please contact: press@aforza.com
SOURCE Aforza Inc.