Transforming the Consumer Products Industry with Vertical AI Excellence
Welcome to Aforza’s Summer of Vertical AI, an exclusive showcase dedicated to exploring and demonstrating the cutting-edge use of artificial intelligence within the consumer products industry.
This summer, we are excited to present a series of best-in-class use case examples, illustrating how AI is revolutionising the front office and enhancing the efficiency, effectiveness and compliance of various personas across the industry.
What is Vertical AI?
Vertical AI is designed to address the specific challenges and needs of particular industries. By leveraging industry-specific data sets and supporting specialised business processes, Vertical AI can provide more relevant and actionable insights than horizontal AI solutions.
We will release multiple showcases each week across our social channels, and you can find the complete collection below:
Showcase 1: The Napkin Order
In this showcase, we see how fast and accurate it is for a field user to capture a photo of a customer’s handwritten note, with product names and quantities, and immediately convert it to a digital order.
One snap drives true business impact, making it faster to capture the order and increase revenue.
Released: 4th July 2024
Showcase 2: Sell Out Data from Retailer to Unlocked Discounts
In this showcase, we see how AI analyzes sell-out data from retailers to unlock tailored discounts.
This enables more strategic self-service pricing and promotional decisions based on real-time retailer sales performance.
Released: 9th July 2024
Showcase 3: Perfect Order Prediction for Telesales
In this showcase, we see how AI predicts the perfect order for telesales teams, optimizing product recommendations and order quantities.
This ensures higher customer satisfaction and maximizes sales efficiency.
Released: 10th July 2024
Showcase 4: Sales Rep Detailing Suggestion
In this showcase, we see how AI provides detailing suggestions to sales reps, enhancing their pitch with data-driven insights.
This leads to more effective sales conversations and better client engagement.
Released: 12th July 2024
Showcase 5: Prompt & Prepare for Competitor Threat
In this showcase, we see how AI can prompt and prepare sales teams for competitor threats.
By analyzing market data, AI equips teams with strategies to counteract competitive moves effectively.
Released: 16th July 2024
Showcase 6: Share of Shelf Triggers New Visit Task
In this showcase, we see how a decrease in share of shelf triggers an AI-generated new visit task for sales reps.
This proactive approach helps maintain optimal product placement and visibility in stores.
Released: 17th July 2024
Showcase 7: Key Account Contract Analysis & Promotion Suggestion
In this showcase, we see how AI analyzes key account contracts to suggest optimal promotions.
This helps Key Account Managers in maximizing contract value and driving better negotiation outcomes.
Released: 18th July 2024
Showcase 8: Drive Optimum Gantry Placement from Store Photo
In this showcase, we see how Aforza Vertical AI uses a store layout diagram & AR to determine the optimum placement of a branded fridge.
This ensures products are positioned for maximum visibility & sales impact. One snap drives true business impact.
Released: 23rd July 2024
Showcase 9: Account Planning Forecasts with AI Promotion Suggestions
In this showcase, we see how AI aids in account planning by providing accurate forecasts and promotion suggestions.
This enhances strategic decision-making and helps in aligning inventory with demand.
Released: 30th July 2024

