Webinar Calendar
This calendar brings together Aforza’s latest webinars across every Consumer Goods sub vertical. Each session includes Zoom and LinkedIn registration options, so you can sign up in the way you prefer.
Browse the calendar below to find highly relevant sessions tailored to your market and role.
🗓️ January
🗓️ February
🗓️ March
🗓️ April
🗓️ May
- 07 MayAva for Petcare(LinkedIn)
- 21 MayAva for Technical Reps(LinkedIn)
- 28 MayAva for TPM(LinkedIn)
Vertical AI Webinar: Ava for KAMs & Joint Business Planning
Join this webinar to see how Ava, Aforza’s Vertical AI, supports Snacking organisations in driving standout execution across impulse led, high volume retail environments. From retail execution and trade promotions to distributor operations and field sales, Ava helps teams focus on the actions that protect availability, maximise visibility and capture every sales opportunity in the moment.
Vertical AI Webinar: Ava for Snacking
Join this webinar to see how Ava, Aforza’s Vertical AI, supports Snacking organisations in driving standout execution across impulse led, high volume retail environments. From retail execution and trade promotions to distributor operations and field sales, Ava helps teams focus on the actions that protect availability, maximise visibility and capture every sales opportunity in the moment.
Vertical AI Webinar: Ava for TPM
Join this Vertical AI webinar to see how Ava, Aforza’s Vertical AI, transforms Trade Promotion Management by turning planning, forecasting and claims into intelligent, guided workflows. From annual trade planning and scenario modelling to in year optimisation and post event analysis, Ava helps teams focus on the investments that drive profitable growth.
Vertical AI Webinar: Ava for Technical Reps
Join this webinar to see how Ava, Aforza’s Vertical AI, supports Technical Representatives who visit bars, pubs and hospitality venues to install, maintain and repair fridges, taps and branded equipment. From reactive service calls to proactive maintenance and asset checks, Ava helps reps prioritise the right locations and resolve issues efficiently in the field.
Vertical AI Webinar: Ava for Petcare
Join this webinar to see how Ava, Aforza’s Vertical AI, supports Petcare organisations in driving consistent, high quality execution across diverse retail environments and channel formats. From retail execution and trade investment to distributor operations and field sales, Ava helps teams focus on the actions that matter most in the moment, whether in grocery, specialist pet stores or veterinary channels.
Vertical AI Webinar: Ava for Distributors
Join this webinar to see how Ava, Aforza’s Vertical AI, supports Distributors in managing complex routes to market with greater efficiency, visibility and control. From field sales and merchandising to order capture, execution quality and customer service, Ava helps teams focus on the actions that drive the most value every day.
Vertical AI Webinar: Ava for Tobacco
Join this webinar to see how Ava, Aforza’s Vertical AI, supports Tobacco organisations in driving compliant, consistent and high quality execution across complex and highly regulated routes to market. From retail execution and trade programmes to distributor operations and field sales, Ava helps teams focus on the actions that matter most in the moment.
Aforza Spring 26 Release Webinar
Join us for a walkthrough of the Aforza Spring ’26 Release and see how the latest innovations across the Aforza platform and Ava, Aforza’s Vertical AI, help Consumer Goods teams work faster, smarter and with greater consistency.
Vertical AI Webinar: Ava for Beauty
Join this webinar to see how Ava, Aforza’s Vertical AI, is helping Health and Beauty brands deliver consistent, high quality execution across retail, pharmacy and key accounts. Ava removes manual effort, sharpens priorities and supports teams in making smarter decisions in the moments that matter.
AI for CG: Vertical AI Explained
AI is everywhere in Consumer Goods, but not all AI is built for the realities of frontline execution. In this session, we explain what Vertical AI really means for Consumer Goods organisations and why it is fundamentally different from generic, horizontal AI tools.
Vertical AI Webinar: Ava for Consumer Healthcare
Join this webinar to see how Ava, Aforza’s Vertical AI, supports Consumer Healthcare teams in driving compliant, consistent and high quality execution across every channel. From pharmacy and retail execution to key accounts and distributor management, Ava helps teams focus on the actions that matter most in the moment.
Vertical AI Webinar: Ava for Beverages
Join this webinar to see how Ava, Aforza’s Vertical AI, is transforming commercial execution for Beverages brands across on trade, off trade, retail and route to market operations. Ava removes manual work, sharpens priorities and drives smarter decisions at the point of execution.
Vertical AI Webinar: Ava for Premium Spirits Teams
In this session, we explore how Ava, Aforza’s Vertical AI, is transforming commercial execution for Spirits brands. From on trade and off trade execution to key account management and distributor visibility, Ava removes manual work, highlights priorities and drives smarter decisions in the moments that matter.
You will see how Vertical AI interprets real world conditions across promotions, availability, pricing and execution quality, then guides teams with realtime next best actions inside their daily workflows. This is not generic AI. Ava is purpose built for Spirits commercial complexity and frontline reality.
Vertical AI Webinar: Ava for Toys & Games
Discover how Ava, Aforza’s Vertical AI, helps Toys & Games brands improve execution, manage seasonality and drive realtime next best actions across promotions, availability and merchandising.
Complete Distributor Visibility with Aforza Bridge
Aforza Bridge makes it possible to understand what is happening across every distributor relationship in real time. In this session we cover how Bridge connects to distributor systems, standardises messy data and turns it into actionable commercial insight. Learn how manufacturers are using this visibility to drive availability, improve pricing accuracy and strengthen execution in Traditional Trade.
Ava TPM para Distribuidores y Canales Indirectos en LATAM
Learn how Ava TPM supports indirect routes to market in LATAM by improving distributor funding control, settlement accuracy, and commercial decision making. This webinar shows how Ava Vertical AI guides teams to work faster with better insight across complex indirect channels and helps Consumer Goods companies drive growth with clearer plans and stronger financial discipline.
Webinar: Realtime Next Best Action with Aforza Ava & Neurolabs
Join Neurolabs and Aforza for a 25 minute session on how Visual AI and Ava Aforza Vertical AI work together to transform in store execution. You will see how field teams can turn any shelf photo into instant audit results, accurate insights and clear next actions, leading to faster visits and higher execution precision. This webinar explains how computer vision and vertical AI remove manual counts, reduce errors and give reps more time for high value work.
Aforza Winter 26 Release Webinar
Aforza’s Winter 26 release strengthens Trade Promotion Management, Retail Execution and Ava Vertical AI. It introduces next generation planning with Promotion Builder enhanced P&L insights and Post Event Analysis. Field teams gain personalised and compliant execution with app theming GPS tracking and advanced filtering. Ava expands automation with a broader Use Case Library external tool calling and contextual recommendations. The Winter 26 release reinforces Aforza as the connected Consumer Goods platform for smarter planning sharper performance and profitable growth.
Ava Library Launch Webinar
Join us for the launch of The Ava Library, a complete catalogue of ready-to-use Vertical AI use cases built for the Consumer Products industry. Unlike DIY toolkits or agent builders, Ava is instant-on and purpose-built, delivering proven use cases that drive real productivity and growth from day one.
Driving Profitable Promotions at Speed with Ava
Legacy TPM systems create bottlenecks, waste time and erode margins. Aforza with Ava sets a new standard: giving Key Account Managers the speed, visibility and intelligence they need to drive profitable promotions at scale. In this session, you’ll see how Ava transforms the full TPM flow across volume planning, funds management, promotion setup, accruals and deductions. Ava reduces admin, surfaces insights and guides smarter decisions every step of the way.
Aforza Summer 25 Release Webinar
Explore the latest innovations in Aforza’s Summer 25 Release, including a faster Field 25 Mobile App, smarter Trade Promotion Management, and Ava: Aforza’s Vertical AI. Learn how leading CPG teams are boosting execution, planning, and productivity.
Ava Claims Agent Launch Webinar: Reinventing Claims Processing
Discover how Aforza’s Ava transforms claims processing with automation, efficiency and faster resolution. This webinar recap covers key features, benefits and a must-read Q&A session snippet for CPG leaders.
Ava Claims Agent Launch Webinar: Automating Trade Claims Processing
On June 5th, discover how to build a compelling business case for AI-Driven trade claims processing and demonstrate measurable value across key drivers with Ava.
Ava Promotion Agent Launch Webinar: Unlocking TPM’s Full Business Impact
Discover how Ava Promotion Agent transforms Trade Promotion Management from manual spreadsheets to AI-driven productivity and growth. Join our exclusive webinar on April 24th to see how smarter decisions can maximise business impact and drive revenue. Register now!
Ava (Aforza Vertical AI) Launch
Join Aforza’s webinar on 30th January 2025 to meet Ava, the world’s top Commercial Excellence Coach for the Consumer Goods industry. Discover how Ava boosts productivity, drives smarter decisions and transforms commercial planning with insights from Aforza’s CEO and CTO. Reserve your spot today!
Aforza Anniversary Edition Webinar
Join us for this exclusive webinar as we unveil the Aforza Anniversary Edition. This release is dedicated to helping Enterprise customers in the CG industry maximize Effectiveness, Efficiency, and Compliance through AI-powered business processes.
Aforza Studio Snapshots of Success
The Aforza Snapshots of Success webinar showcases the power of AI-driven Photo Automation to generate business impact from store photos.
One Snap to Impact
In our latest webinar, we demonstrated how Aforza Studio can take the image recognition & vision insights from a single photo and trigger real business impact through corrective workflow actions across every channel.
Aforza B2B Commerce Launch
In today’s retail environment, margin control is a constant challenge and as a Consumer Products manufacturer or distributor, you need to ensure that every customer engagement is profitable. This is where Aforza B2B changes the game.
Aforza Summer ‘23 Release
Aforza’s Summer ‘23 Release is packed full of hot innovations to help you do this with our new Trust Suite of Insights & Diagnostics Tools, Mobile Console Controls, Guided Visits Flows, powerful Aforza Studio Workflows and both native AI & GPT integrations.
Spring 23 Release Overview
The Aforza Spring ’23 Release is out now and packed full of exciting new innovations that help Consumer Product Companies to control margins in uncertain times.
Aforza’s Spring ‘23 Release
In today’s economic climate, it’s mission-critical to protect margins, guaranteed compliance and power efficient commercial experiences. Aforza’s Spring ‘23 Release features new innovations to confidently achieve commercial control across all routes to market.
Accelerating Margin Control with Aforza
There is a MARGIN EMERGENCY across the Consumer Goods industry! Join this webinar as Aforza shares the common trends we are seeing and how we are helping our customers address them.
Aforza Winter ’23 Release Overview
The Aforza Winter ’23 Release is out now and packed full of exciting new innovations that help Consumer Goods companies grow confidently in uncertain times.
Webinar: Aforza Winter ’23 Release
Join us for this innovation showcase where we will highlight key capabilities that drive more efficient and targeted execution across all routes to market.
How Distell Increased Their Basket Size with Aforza
Join us for this customer showcase webinar where we share how multinational beverage manufacturer, Distell, increased their basket size with Aforza after just 6 months.
Aforza Release 10 Overview
The Aforza Summer ’22 Release is out now and packed full of exciting innovations that help Consumer Goods companies accelerate their time-to-value, from sales planning to execution.
Take Control with True Omnichannel Promotion Execution
In today’s market, many Consumer Goods companies are finding themselves on the back foot; vulnerable to external factors that could make or break them.
Building Winning Relationships with Retailers
Continual shifts in retailer priorities are making supplier negotiations tougher. It’s time for Consumer Goods companies to overhaul their approach to key account management.
Total Experience Winter
Check out this webinar where Aforza’s CEO, Dominic Dinardo, and Chief Product Officer, Nick Eales, showcase how to deliver a Total Experience with cool new innovations in our Winter 22 Release.
Sell More & Grow Faster with Total Experience
Modern businesses need to deliver a Total Experience (TX) that is people-centric and drives collective focus on business outcomes.
Rethinking Growth Strategies
There has always been a focus on Trade Promotion ROI, but now the attention is turning to what you are actually allowed to promote.



































